Thermoelectric cooler rapidly generates extreme cold temperatures to 0 C (32 F) The cold plate is coated with Nano Titanium making the plate surface smooth for effortless glide through the hair. Friction is minimized for gentle brushing. Dual long-life brushless motors and fans accelerate the cold temperature to the plate, while dissipating any heat out of the back. Advanced, high-output ion generator produces millions of ions for enhanced, frizz-free shine and less static electricity. 90 metal bristles help to detangle and align hair strands when The ColdBrush is passed through the hair. 9 ft. (2.7 m) fabric wrapped power cord with 360 degree swivel help to ensure ultimate usability without getting tangled.